Retro Rewind: Vintage Ads Revisited

By Jack Ripley | March 22, 2024

Sonny and Cher Sold Everything, Even Bibles

Some ads are so iconic that even years after they ran, we still remember them. Who can forget "Just Do It" from Nike or "I'd Like to Teach the World to Sing" from Coca-Cola? It's not just TV ads and commercials that get you excited about buying your favorites, either! Certain print ads catch your eye and never let go.

Vintage ads captured the attention of shoppers for generations. Even if you don't remember them, your parents or grandparents might. From meat in a can to Sonny and Cher hawking Bibles, take a step back in time as you check out these incredible vintage ads.


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Between "The Sonny and Cher Show" and "The Sonny and Cher Comedy Hour," this couple was almost everywhere in the 1970s. On top of the money they made off their albums and shows, they also endorsed several products. One thing you might not expect to see them endorsing is the Bible, but that's just what this ad shows. It appeared in magazines in 1971 as part of the 31st National Bible Week, an interfaith program designed to bring together different denominations.

While the ad might seem weird to you, it's not too weird. Celebrities still talk about their faith today. Even Chris Pratt talks about his religion today. Sonny and Cher were just part of an early effort to make religion cool.

Mark Twain Sold Soup!

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Mark Twain is an American icon. The author wrote books like "The Adventures of Huckleberry Finn" and "The Adventures of Tom Sawyer," books that kids still read in schools today. He also used multiple pen names to write in different genres. While Twain did a lot in his life, he never sold soup until Campbell's used him to market their tomato soup. Grocery stores sell dozens of types of soup today from multiple brands, but Campbell's tomato soup is still popular. It was even one of the soups that Andy Warhol chose to paint.

Though some people find that canned soup has a slightly chemical flavor, Campbell's ran this ad to show the natural flavor of its soup. The ad also targeted people who thought canned soup could never taste as good as homemade soup. Campbell's showed that even Twain, one of the smartest men in the world, couldn't figure out how its soup had such a natural tomato flavor.