Flashback to the 'MTV Generation': Legendary Music Videos That Defined an Era

By Jack Ripley | April 8, 2024

Fatboy Slim - “Weapon Of Choice”

Few artistic expressions have captivated the human imagination quite like the music video. It's a visual medium that thrives on pushing boundaries, distilling melodies into unforgettable images, and shaping cultural narratives. From the intoxicating glamour of Madonna's "Vogue" to the mind-bending gravity-defying antics of Jamiroquai's "Virtual Insanity," from the kinetic, frenetic energy of Beastie Boys' "Sabotage" to the supernatural dance of the undead in Michael Jackson's "Thriller," and not to forget the surreal, gender-bending world of Eurythmics' "Sweet Dreams (Are Made of This)," these music videos have forever altered the landscape of both music and visual storytelling.

In the short lifespan of the medium, music videos transformed from simple performance pieces to mini-movies where cutting edge directors learned their trade. These are more than just videos; they're time capsules, works of art, and cultural milestones. So, sit back and hit that play button, as we take you on a journey through some of the greatest music videos ever crafted. If you want to explore the magic of these iconic videos and discover the stories behind their creation, keep reading.

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In the mesmerizing music video for "Weapon of Choice" by Fatboy Slim, the stage is set in a nondescript hotel lobby, where a weary, suited-up businessman hangs his head in the mundane rhythm of everyday life. But when the infectious beats of Fatboy Slim and Bootsy Collins' electro-funk tune kick in, something extraordinary happens. The once lethargic businessman transforms into none other than Christopher Walken, who reveals his hidden Saturday-night fever with a burst of energy. With a charm all his own, Walken dazzles the audience with his unexpected dance moves, from shimmying and tap-dancing to bunny-hopping, all within the confines of the hotel. Directed by the visionary Spike Jonze, this surreal masterpiece takes a whimsical twist when Walken, known for his eerie deadpan stare, defies gravity and starts soaring through the lobby. "Weapon of Choice" captures that universal desire to break free from the ordinary and let loose, even if just for a moment, before the music ends and we all return to our daily routines. The video was a stroke of genius born from a chance encounter between Jonze and Walken, resulting in an iconic, graceful, and joyous performance that remains etched in our memories.

Talking Heads - “Once In A Lifetime”

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The music video for the Talking Heads' "Once in a Lifetime" is a mesmerizing and enigmatic visual experience that perfectly complements the song's unique and thought-provoking lyrics. In the video, frontman David Byrne stands alone in a vast, empty white room, donning a suit, bowtie, and glasses. Behind him, footage of various religious rituals and multiple incarnations of Byrne himself are seamlessly inserted via bluescreen, creating a surreal and captivating backdrop. Byrne's performance is a tour de force of erratic and spastic movements, mirroring the rituals and trance-like states he studied from archive footage of religious practices around the world. Directed by Byrne and Toni Basil, with choreography by Basil, the video is a testament to their creative ingenuity and resourcefulness.

To enhance Byrne's jerky movements, Basil employed an "old-fashioned" zoom lens, resulting in a visual style that perfectly complements the song's hypnotic rhythm. Despite its low budget, the "Once in a Lifetime" video is an enduring work of art, a testament to the power of simplicity and creativity in the world of music videos. Basil later said of Byrne's memorable dance moves:

David kind of choreographed himself. I set up the camera, put him in front of it, and asked him to absorb those ideas. Then I left the room so he could be alone with himself. I came back, looked at the videotape, and we chose physical moves that worked with the music. I just helped to stylize his moves a little.